SEO Book.com

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SEO Book.com
Search engine optimization and search engine marketing news. A new chapter every day.

Interesting SEO Links...
A bunch of interesting marketing and SEO related links from the past week or two.
Why is Google Buying Links From SEMPO?
Google, which has arbitrarily forced its will to use nofollow on the web (and declared link buyers and sellers who do not use the tag as spammers) is buying a PageRank 7 link from SEMPO.org.
Microsoft Withdraws Yahoo! Offer
Microsoft decided to pull back their Yahoo! bid. How much will Yahoo! shares be worth tomorrow? Please vote on the blog. :)
Yahoo! May Carry Google Ads
Google and Yahoo! may partner up on a non-exclusive ad partnership arrangement.
How Much is a #1 Google Ranking Worth?
I just wrote a ~15 page article aimed at helping SEOs estimate how much a top rank in Google is worth. I would appreciate any feedback you have on making it better, as well as any mentions or bookmarks.
PBS MediaShift Covers SEO
PBS's MediaShift recently covered the field of SEO.
Search Twitter in Realtime, and Get Free(ish) Content
Summize is a cool free search engine which allows you to search Twitter in realtime.
Will Your Website Pass a Google Review?
Google keeps strengthening their control over search and the web. They can easily use usage data to automatically flag websites for human review.
SEO is a Social Activity :)
Here is a 10 minute and 46 second flash video about how SEO is becoming less mechanical and more social.
Are You Following Google's Marketing Strategy?
As an SEO you can probably learn more about marketing by following Google's strategy rather than focusing on working their search results.
The Value of Small Daily Incremental Improvements
Riff on the value of setting and achieving small goals.
Google Thinks YOU Are a Black Hat SEO. Should You Trust Them?
Are widgets spam? And why does Google comes down so much harder on individual SEOs than on corporations?
Effective & Scalable Automated Content Generation Strategies
Philip M. Parker recently wrote over 200,000 books. Easier done than said.
SEO Video Subdomain Clean Up
I finally got around to organizing our videos subdomain. Please check it out and let me know what you think of it.
Google is Quietly Consuming the Internet
Google has been aggressively leveraging search and their infrastructure to control more of the web. It seems nothing (short of a PR blunder on their part) will stop them.

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